About Urban Farmie

Urban Farmie is where bold, globally inspired vegetarian cooking meets everyday ease. If you want food that’s big on flavor, low on fuss, and totally doable — even on a busy weeknight — you’re in the right place.

You can cook delicious, easy, vegetarian meals regularly even if you’ve never done it before. Because “easy but bland” and “delicious but complicated” aren’t your only choices, my friend!

The Origin Story

I started Urban Farmie in 2020, when I was missing the joy of feeding friends and family. Before that — back at Stanford — I hosted weekly dinners, and cooking has always been my love language. When the world shut down, this blog became a new way to share that love.

What began as a personal project turned into a true food business. I still develop, photograph, and test each recipe myself (at least three times), with my carnivorous husband and toddler serving as brutally honest taste-testers.

Today I live in Seattle, but my kitchen is shaped by the flavors that raised me — from the kitchari of my childhood in India to the jollof rice my husband swears by. Urban Farmie brings those global influences into approachable, everyday vegetarian cooking.

What You’ll Find Here

Vegetarian food shouldn’t be bland, restrictive, or a compromise. Urban Farmie flips that script with recipes that are:

Tested at least three times so they work in real kitchens
Rooted in 65+ countries I’ve lived, worked, or traveled in
Flexible and practical, with swaps you can actually make
Ready fast, often in under 30 minutes
Nourishing, without leaning on restrictive diets
Designed to teach you something — a technique, a flavor pairing, or cultural context — so you grow as a cook with every recipe

If you want vibrant, satisfying meals without hunting down ten specialty ingredients or spending hours in the kitchen, this is your place.

Looking for Something Specific?

Browse all recipes in the Recipe Index
Short on time? Try my weeknight vegetarian dinners.
Cooking what’s in season? Head to my Fall, Spring, Summer or Winter recipes (or ones that are in season year-round)
Need substitutions or cooking tips? Check out the Resources page

About Shruthi

Hey, I’m Shruthi! I’ve been vegetarian my whole life, and I’m also a bit of a global food nerd. I created Urban Farmie to help busy folks like you cook up bold, flavorful vegetarian meals—without spending hours in the kitchen or hunting down hard-to-find ingredients.

If you’ve ever thought vegetarian food was bland, boring, or just way too much work… you’re in the right place. Let’s change that. You can read more about me here!

In the Media

Urban Farmie has been featured in several publications and podcasts. Media kit can be made available on request. Work with me!